UKGC director calls on industry to take public concerns seriously

UKGC director calls on industry to take public concerns seriously

Thursday, September 10, 2015 Totally Gaming
Matthew Hill was speaking at WrB 2015 in London

Gambling operators should take public concerns more seriously if the industry is to become more sustainable, according to Matthew Hill, director of regulatory risk and analysis at the UK Gambling Commission (UKGC).

Speaking today (Thursday) at WrB 2015 in London, Hill said that by listening to and acting upon such concerns, operators will build up a stronger relationship with the public and allow them to see that companies in the industry are willing to respond to such issues. 

“The industry should understand and take public concerns seriously, and take action to reduce such harm,” Hill said. “If such concerns are recognised, this then offers the prospect of creating a more sustainable and prosperous business.

“There has been a change in the willingness of the industry to address issues of responsible gambling, but following up on such measures is a different matter altogether.”

Hill, whose session focused on the future of responsible gambling in regulation and licensing, said the industry is being tarnished by concerns over an increase of high street bookmakers and a hike in the number of gambling-related adverts on television, especially in the UK.

However, he said that by working with the public and addressing concerns that they may have, the sector can build up a stronger, more trusting relationship with the wider consumer market.

“Gambling can and does cause harm to some people, whether in terms of over-consumption or being exploited and ripped off,” Hill said. “However, gambling can also be a safe and enjoyable experience for all those that want to participate.”



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