Omni-channel offering sets up strong potentail expansions for Bede

Omni-channel offering sets up strong potentail expansions for Bede

Monday, June 4, 2018 Posted by Joseph Streeter
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The supplier is perfectly poised to take advantage of emerging markets

Having evolved its omni-channel platform over recent years, supplier of software to the online gaming industry Bede Gaming is perfectly positioned to take advantage of emerging markets.

The group has outlined that building an experience that is truly omni-channel is a key priority, revealing that it believes the technology it’s developing is leading the way when it comes to opening up a path to a truly omni-channel experience.

Furthermore, having expanded into the South African market last year, Bede will likely be looking to utilise its innovative omni-channel offering to expand into further markets. Ambitions that will only be elevated as more markets emerge.

Commenting on Bede’s approach to entering new markets, Michael Brady, founder and CEO of Bede told “As a technology provider exhibiting high growth potential, we are continually analysing regulating markets and assessing strategies when it comes to successfully executing entry into new territories."

He added: “It is not enough to roll-out the same product across new and varied markets and expect to grab market share.

“Those who succeed, both on the operator and the supplier side, will be those who offer products that appeal specifically to players in those new markets. It is important to maintain a consistent and mutually beneficial dialogue with any and all partners in these new markets, and only in doing so will technology providers capitalise on their potential.”

Further strengthening the group’s hand when it comes to expansions it that has enriched its portfolio by signing partnerships with the likes of Gamevy, Kiron Interactive and Pragmatic Play.

Totally Gaming says: Expanding into new markets always presents various challenges, however given that Bede is maximising various partnerships to provide operators with a fulfilling omni-channel experience, it’s hard not to believe that is well positioned for growth into new markets.


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