Industry focus: Survey shows analytics roles lead changes

Industry focus: Survey shows analytics roles lead changes

Tuesday, July 7, 2015 Totally Gaming
New disciplines and regions are growing in the sector according to the report

The rise of business analytics and growth across new disciplines and regions are the key findings of a new survey into employment and pay within the online gambling industry.

Industry recruitment specialist conducted its Salary Survey for the third time in the last six years, taking data from eight jurisdictions  - UK, Ireland, Mainland Europe, Eastern Europe, Malta, Gibraltar, Isle of Man and Asia - and looking at 10 job categories - executive, technical, commercial, marketing, trading, finance, analytics, operations, product, and legal.

Fiona Hickey, a director at BettingJobs, told that employment within the job categories is changing considerably while growth in new regions is also causing shifts in the industry.

“The speed at which online operators are evolving into multi-disciplinary technology, marketing and product companies is impressive,” Hickey said. “Designers, developers and IT project managers are in demand at all levels of the industry, as are experienced marketing professionals and product managers, and this comes through from the data. 

“The rise of business analytics within online gaming is definitely worthy of comment. They are more in demand than ever. The business analytics departments are now one of the most important divisions within any online gaming organisation.

“Another major trend is the rise of online gaming in Asia, which will come as no surprise to anyone working within the online sports-betting and gaming industry. We are seeing increasing interest from candidates to look to positions in Asia – and particularly Manila - as that industry continues to boom.”

Although the survey shows that head of analytics roles now command an average salary of €90,000 ($98,900) globally while business analysts are now worth on average €55,000, some areas of employment are showing signs of decline.

“The survey demonstrates how automation has also changed the face of the sports trading desks where quantitative analysts are now much in demand,” said Hickey. “In comparison, lower than senior level positions on sports trading desks are less in demand.”

The survey is a huge task for BettingJobs, taking place over six months with thousands of people contacted for data, which is submitted anonymously.

“We were constantly getting inquiries from clients and candidates for the next instalment,” Hickey said. “We think this desire stems from both the uniqueness of the survey and the widespread lack of information about salary levels elsewhere across the industry generally.

“We have no doubt that the work is definitely worth the effort. We think this resource is unmatched in the industry and gives us a tremendous amount of insight and data.”

The survey can be accessed online at and will be available to the general industry for a limited period


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