TG Talk: How will the Italian gaming industry fare in 2018?

TG Talk: How will the Italian gaming industry fare in 2018?

Thursday, February 8, 2018 Posted by Michael Lawson
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We heard the opinion of figures from within the Italian industry.

Totally Gaming caught up with four industry experts to discuss what the future holds for the Italian gaming industry. The national team’s failure to qualify for the World Cup is an inevitable setback for the industry in general, but what kind of effect will licence renewals and new regulation have?

Ishanka Warna, PR & Marketing Manager at Sportito:

“2017 was a year of success for the sports betting market. According to statistics, in 2017, on average every adult has spent about €1 a day for betting or other online gaming. This is a cause of many reasons, in a moment of crisis; people are pushed more and more to look for other ways to liquidity, the large figure sponsorships in the gambler sector, the convenience of online usage and the growing market proposals.

The fact is that spending for betting lovers in the last year has exceeded €1.33 billion, a growth that touches the 45% more compared to the last season, with a recorder €925 million in expenses.

The total funding for 2017 is around €10 billion, of which €8.6 billion are back in the pockets of players in the form of winnings. A year to be framed also for online sports betting, where the total was €5.65 billion (56%+ than the entire sports betting market value) and over €5 billion are back in the pockets of the players in the form of winnings.

The spending of the Italian betting community, on the other hand, was €555 million, 60%+ compared to the €350 million registered in the previous year. With this data, we are absolutely convinced that for 2018, the trend will still be growing strongly and faster, which gives us assurance of the success of Sportito in the Italian market. The existing customer base from our company (ASAP Italia) owned Italian odds comparator Superscommesse.it and other platforms, is an additional strength, which will help establish Sportito’s presence in Italy as a game changer!”

Quirino Mancini, Head of Global Gaming Practice at Tonucci & Partners:

“2018 should be (good) business as usual as even though Italy did not qualify for the FIFA World Cup. Italians like to gamble no matter what and the new licensing round will afford them plenty more opportunities to do so.

Christian Tirabassi, Senior Partner, Ficom Leisure:

“2018 will be a important year for the gaming industry. A number of license will be renewed and this is very important in the conversion of product where the operators are becoming omnichannel omni product. Online, bingo and betting licences are planned to be renewed in 2018.”

Rodolfo La Rosa, Counsel at Baker & McKenzie (speaking at ICE Totally Gaming 2018):

“It’s so far so good. And in terms of regulation, it might be worth mentioning that a new regulation on sports betting is envisaged to be enacted. A few days ago, the state issued a favourable opinion on the draft of the law. And this new regulation might boost the system. Just to mention some account of the numbers, we will be introducing a clear mechanism for the cash out. The maximum win for fixed odds will be increased from the current €10,000 to €50,000; while the minimum bet will be decreased from €2 to €1; and new features will be introduced including the ability to offer a handicap.”

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