Number Crunching: Sky Bet, Bethard and Anthony Joshua

Number Crunching: Sky Bet, Bethard and Anthony Joshua

Wednesday, March 28, 2018 Posted by Joseph Streeter
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Breaking down all the weeks news into a set of easy to manage figures

£1m - Sky Bet has been ordered to pay a £1m penalty package for failing to protect vulnerable customers.

The Gambling Commission has detailed that the failures relate to customers who had self excluded from gambling, highlighting three key weaknesses in Sky Bet’s self exclusion scheme, meaning that: 736 self-excluded customers were able to open and use duplicate accounts to gamble, around 50,000 self-excluded customers received marketing material by email and mobile text or a push notification within a mobile app.

Richard Watson, Programme Director, said: “This was a serious failure affecting thousands of potentially vulnerable customers and the £1m penalty package should serve as a warning to all gambling businesses.

“Protecting consumers from gambling-related harm is a priority for us and where we see operators failing in their responsibility to keep their customers safe we will take tough action.

“Sky Bet reported the issues to us quickly, cooperated with us and has taken this investigation seriously.”  

Richard Flint, Chief Executive of Sky Betting & Gaming, also responded to the penalty package: “We have always taken responsible gambling and player protection very seriously but this incident showed that we needed to do more. When we spotted the issue we pro-actively notified the Gambling Commission and have worked to improve our processes to avoid this happening again.

“We could and should have made it harder for self-excluded customers to open duplicate accounts with us and for that we are sorry. We fully agree with the Gambling Commission’s findings and will donate the agreed sum to charities for socially responsible purposes.

Flint continued: “We want to reassure people that we have not made any profit out of this episode. In relation to account balances, wherever possible and practical we have returned the money to the people involved.

“Since this incident we have further increased our resources and focus on helping our customers to gamble safely. We have initiated a major TV and online campaign promoting, amongst other things, limits that customers can set to control their own gambling. And we have a team of 60 people monitoring accounts for unusual behaviour.

“We aim to further improve through collaboration across the industry, with the Gambling Commission, and with relevant experts on responsible gambling.”

421 - The amount of career goals that have been scored by charismatic Swede, Zlatan Ibrahimovic, who was this week confirmed as the brand ambassador for the BetHard Group.

Erik Skarp, co-founder and CEO of Bethard Group, emphasised that the former Manchester United star would play a crucial role in the growth of Bethard: “This move marks the starting signal for us. We have taken a bold decision to start building next-generation sports betting brand and we are of course super excited to welcome Zlatan on-board.”

”Through the agreement, we will not only have an outstanding brand ambassador, but also a very engaged co-owner who I know will push us relentlessly forward.”

66% - Joseph Parker will head into Saturday's clash with Anthony Joshua with 66% of the backing from Ladbrokes punters in the Match Betting market.

The bookies have revealed shocking betting figures which favour the 5/1 outsider ahead of Joshua, who's currently 1/9 to win.

And of all bets placed on Method of Victory, 73% have been for the New Zealander, with 59% of those being for him to win by KO (8/1).

Alex Apati of Ladbrokes said: "AJ will head into Saturday's bout as the clear favourite as far as the odds concerned, but it's Parker who's running away with things in the popularity charts."

25 - UEFA and ESSA have entered into an information sharing agreement, designed to strengthen the European football administrative body as it continues its campaign to eradicate match-fixing from football.

Aleksander Čeferin, President of UEFA, has recently emphasised that the fight against match-fixing remains a major priority, developing and financing several initiatives to protect the integrity of the European game.

As part of the new agreement with the international betting integrity body, UEFA is to receive support from ESSA and its membership of 25 leading sports betting operators.

Khalid Ali, Secretary General of ESSA, said: “ESSA has played a key role in coordinating and focusing the licensed, regulated betting industry’s zero-tolerance approach to the threat of betting-related match-fixing in sport.

“This agreement is further proof of our ongoing commitment to helping all sports authorities maintain the highest levels of integrity.”

Emilio Garcia, UEFA’s Managing Director of Integrity, added: “We are delighted that ESSA will be teaming up with UEFA in our mission to eradicate the manipulation of matches from football, and the exchange of information between trusted partners is a key milestone in this fight.

“Match-fixing is a disease that threatens football’s soul, and the game must be safeguarded from those who seek to profit from it by criminal means.”

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