ReelNRG looks to Asia with BetVictor deal

ReelNRG looks to Asia with BetVictor deal

Tuesday, October 24, 2017 Posted by Luke Massey
The deal was made through ReelNRG’s partnership with GAMEIOM

Casino game development company ReelNRG has expanded its market reach with a deal to provide its portfolio of games to leading operator BetVictor.

Facilitated through ReelNRG’s partnership with GAMEIOM, Goddess of Asia and Shanghai Respin will initially be rolled out in Asia before extending to the UK and Europe later this year, with plans to integrate more titles over the coming months.

Calvin Kent, CEO of ReelNRG, told “Signing with an operator as highly regarded as BetVictor is a major milestone for us, and our games are already performing really well.

“We are especially excited to grow our reach in Asia. Tailoring our content for different regional markets, to ensure that all our players are getting the best experience is very important for us.

“Having higher levels of volatility is important for Asian slots fans, while European players tend to place more focus on engaging bonus features. We have plenty of in-house expertise for targeting different jurisdictions in Asia and beyond.”

Founded in 2015 by Calvin Kent and Amit Majumdar, ReelNRG is a fast-growing provider to the gaming industry, with a focus on engaging players with audio-visual gaming experiences.

Expanding on his plans for the coming months, Kent added: “Growing our brand presence is a priority for us over the coming months. The quality of our games is up there with the best the industry has to offer, and players around the world are responding to that as we continue to grow our portfolio.”

Totally Gaming says: For ReelNRG, it’s fitting that its two leading titles will be rolled out in Asia, before extending into UK and Europe. Through a deal with BetVictor, the development company will be keen to show how it can effectively tailor its content for different gaming jurisdictions.

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