Pragmatic Play moves into Spanish market

Pragmatic Play moves into Spanish market

Tuesday, September 4, 2018 Posted by News Team
No alternative text provided
Supplier makes move into new market with Casino777

Casino games supplier Pragmatic Play is to roll out its content in Spain for the first time through a partnership with Digital Distribution Management Ibérica. 

The deal will see Pragmatic Play’s full games portfolio, including titles such as Leprechaun Song, Jade Butterfly and Madame Destiny, launch on Casino777.es, a site operated by its new partner. 

“We are extremely excited to have signed this deal with Digital Distribution Management Ibérica,” Pragmatic Play chief commercial officer Melissa Summerfield said. 

“This represents our first foray into the Spanish market, and we are looking forward to making the most of the opportunities this will present to us, with a brand-new customer base.”

Casino777 Spanish country manager Rosario Zapata added: “We are proud to be Pragmatic Play’s first partner in this market, and we are certain their acclaimed range of products will get a great reception.

“We always strive to give our players the best possible online casino experience, and Pragmatic Play’s games will now add to our collection with their high-quality content.”

The move into Spain is the latest step in the supplier’s European expansion drive, which saw it move into Italy through a deal with Kindred Group in August. The supplier has also entered the live casino vertical, through the acquisition of Extreme Live Gaming from Novomatic Group.

Latest
Job

AGS brings in former AGA chief Freeman as director

Sweden

Sweden sees offshore gaming market grow as regulated operators struggle

Scientific Games

Scientific Games hails NYX contribution as revenue grows 7% in Q3

Roulette

NetEnt launches live casino with William Hill

Gaming Products & Services Directory

The essential directory for the gaming industry