Sportradar nets data role in Romania

Sportradar nets data role in Romania

Monday, May 18, 2015 Totally Gaming
Sportradar's Johannes Ranke has welcomed the deal

Sportradar has become the sports data partner of the organisation that runs the major domestic football competitions in Romania.

The sports data company – which last month entered into a multi-year partnership with the NFL American football league – has been granted the right to collect, archive and distribute data from Romania’s Liga I and Cupa Ligii competitions to the media and betting industry until the end of the 2017-18 season.

Sportradar will also provide the Romanian Professional Football League (LPF) with tools and solutions for enhanced data visualisation across the league’s digital media platforms and advise them on the commercialisation of their digital media products.

“With our live data feeds and content solutions, fans of the Romanian football league will be able to follow their favourite teams from anywhere in the world and will gain unparalleled insights,” said Johannes Ranke, Sportradar managing director (sports data & licensing).

“Football in Romania has always been very popular, ever since the 1980s and 90s when players like Gheorghe Hagi, Ilie Balaci, Ladislau Boloni and Ilie Dumitrescu lit up word football and Steaua Bucharest won the European Cup.”

Sportradar’s partners include the major football organisations in Australia, Czech Republic, Finland, New Zealand, Ukraine and Wales, as well as the International Basketball Federation (FIBA), World Snooker, the Professional Darts Corporation (PDC) and the International Tennis Federation (ITF).

Gino Iorgulescu, LFP president, said: “Our most recent partnership with Sportradar will help us to provide our fans and everyone who is interested in Romanian football with deep insights and live information. It is a great opportunity to provide all our fans with more entertaining and engaging content and to take the next step into the digital era.”

Meanwhile, just weeks after signing the NFL deal, which makes Sportradar US the exclusive distributor for official real-time scores, player statistics and play-by-play data, the company has hired Steve Byrd from North American rival Stats to serve as chief commercial officer.

Byrd, who will lead relationships between Sportradar US and media and tech customers, said: “Having had a chance to spend time at Sportradar’s new North American headquarters in Minneapolis, I’ve been blown away by the best-in-class software tools that allow our sports statistics data analysts to capture deep play by play data faster than ever before.”

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