Scientific Games partners with Caesars to launch Mississippi sports betting

Scientific Games partners with Caesars to launch Mississippi sports betting

Tuesday, August 28, 2018 Posted by Joseph Streeter
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The first bet in Mississippi was placed at the Caesars’ Horseshoe Tunica Hotel & Casino

Maximising its partnership with OpenBet, Scientific Games has united with Caesars Entertainment to usher in a new era of sports betting in the state of Mississippi.

On a landmark occasion, Caesars’ Horseshoe Tunica Hotel & Casino processed its inaugural bet on 14 August. Harrah’s Gulf Coast Hotel & Casino in Biloxi, Mississippi also began offering sports betting on 20 August, marking another historic launch for Caesars.

Chris Armes, Chief Technology Officer for SG Digital, commented: “Scientific Games remains committed to providing next level experiences to sports betting players through our best-in-class OpenBet sportsbook platform. The launch of sports betting in Mississippi is not only a great step forward in our partnership with Caesars, but also a testament to our commitment to speed to market delivery, as we pivot our business to stay agile and adaptable.

“The deployment of Caesars sportsbooks has been one of the fastest ever deployments of our platform. Our cross-functional teams across the globe worked tirelessly from commercial sign-off through to go-live.”

Keith O’Loughlin, SVP Sportsbook for SG Digital, added: “We’re thrilled to see such a successful launch in Mississippi. This is our fourth property launched in three weeks, and these initial installations are paving the way for amazing revenue growth for our partners and allowing us to showcase our speed to market capabilities. The teams at both SG Digital and Caesars did a fantastic job delivering a world class solution to players in Mississippi.”

Scientific Games’ deal with Caesars also includes solutions for its property in Atlantic City, New Jersey, which went live on 30 July 2018.

Totally Gaming says: Mississippi sports betting is in strong hands, as Scientific Games and Caesars Entertainment have united to to form a strong sports betting platform in the state. The speed at which the deal has been concluded is something that provides evidence for how efficient this partnership can be in expanding into new states.

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