Is in-play the future of fantasy sports?

Is in-play the future of fantasy sports?

Wednesday, January 13, 2016 Totally Gaming
Boom Fantasy offers contests based on in-play events

Boom Fantasy hopes to bring the thrill of in-play to fantasy sports after launching the full roll-out of its prediction-based, real-money contests.

Following a three-month beta period, during which 1.5 million predictions were placed, the company will now offer its games in 12 US states.

Boom Fantasy offers contests in which players answer between seven to 50 questions on a live sporting event, such as how many points a particular player will get in the next quarter of an NFL game.

“Just as DraftKings and FanDuel improved upon the old fantasy sports model, we are doing the same with daily fantasy sports,” said Stephen Murphy, co-founder and chief executive of Boom Fantasy. “At Boom, we cater to real fans who actually want to watch the games - not necessarily the number-crunchers who use complicated algorithms to outperform other line-ups.”

The company recently completed a $1.4m (€1.29m) seed round, led by angel investor and Zynga chief executive Mark Pincus. The round also includes five Stanford business school professors, two professional athletes and several top mobile gaming executives.

Assaf Einat, co-founder of Boom Fantasy, added: “We’ve built a sophisticated and interactive real-time platform that is completely unique in the market. Based on the overwhelming growth of in-game play in Europe, we believe that in-game fantasy sports is the future of the industry.”

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