GambleAware funds to support ‘refreshed’ outlook for GamCare

GambleAware funds to support ‘refreshed’ outlook for GamCare

Friday, May 25, 2018 Posted by Luke Massey
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The organisation recently launched its three-year strategy to 2021

GamCare has secured funding from independent industry charity GambleAware to continue operating the free National Gambling HelpLine service through to 2021.

GamCare combined the launch of its three-year strategy (2018-21) by announcing this new funding contract, which includes an enhanced budget to increase the support provided to gamblers, as well as their friends and family.

The organisation marked the news by debuting a new logo that emphasises a ‘refreshed outlook’, while retaining the essence of its existing identity.

During the next three years, GamCare will embed its new Model of Care framework, which offers a broader range of interventions to respond to a wider range of treatment needs, encouraging more people to access support before they reach ‘crisis point’.

This includes ‘extended brief interventions’ of up to six sessions, delivered over the phone, in person or online, plus a wider range of online group sessions.

GamCare will also structure a longer period of psychosocial support for those with greater need, where the emphasis is on recovery principles, tailoring intervention to the client and with the flexibility to ‘step-up’ or ‘step-down’ to the required level or intensity of treatment.

GamCare CEO Anna Hemmings said: “We are passionate about ensuring that those affected by gambling-related harm can receive the support they need.

“We recognise that many of the people who need support are not accessing available services; our focus over the next three years is to increase the number of people reaching out for help, embedding a wider choice of interventions which reduce barriers to access.

“We’ve got challenging targets, but a clear vision for the future and a committed and collaborative network of partners to help us make a real difference for individuals and communities.”

GamCare has set about hitting a number of commissioner targets by 2021, including to triple the number of callers to the National Gambling HelpLine and triple the number of clients receiving interventions, as well as overseeing a 70% success rate for clients completing treatment plans and encouraging 2,000 users to download GamCare self-help resources.

The three-year plan also includes significant development to the Youth Outreach programme, after GamCare acknowledged that education on staying safe around gambling has not kept up with the significant technological changes in gambling accessibility and presence in people’s lives.

GamCare Development Director Mike Kenward added: “I’ve worked in and around the gambling sector for many years, and I am passionate about the fact that conversations about how to gamble safely with an operator’s entire customer base should be just as normal as conversations about how to sign up, try new products, or cash out.

“GamCare services provide an additional layer of reassurance when a customer needs more in-depth advice or support, but checking in with customers more regularly means we can all work towards fewer people reaching crisis point.”

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