BetVictor unveils “Best Bet Wins” promotion for new season

BetVictor unveils “Best Bet Wins” promotion for new season

Wednesday, August 8, 2018 Posted by Joseph Streeter
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It follows on from the firm's successful World Cup campaign

Ready for the start of the new football season, BetVictor has detailed the launch of its new promotion, “Best Bet Wins”.

The competition will begin this weekend in time for the first round of Premier League games and it replaces “Golden Goal”, which the operator has been running for the last two seasons.

Best Bet Wins works in the same way as the successful World Cup campaign, “The Million Pound Bet”, with the customer who has a winning single bet with the biggest odds scooping the £5,000 prize fund. A real-time leaderboard will allow customers to track their own progress in the competition and see what bets are currently leading.

In addition, £5,000 in Casino bonus funds will be shared each week by those customers occupying a top 50 position on the weekly leaderboard. New and existing customers need to stake a minimum bet of £1 on any market within a football fixture to qualify.

A weekly period will, typically, begin at midnight on Sunday and conclude at 11.59pm the following Sunday, making Sunday’s late televised games of particular significance.

Charlie McCann, the firm’s head of communications, emphasised to “Best Bet Wins follows on from the success of our Million Pound Bet campaign during the 2018 World Cup and the changing needs of the Request-A-Bet (RAB) customer. #PriceItUp Builder was key in finding the winner not only of the Million Pound Bet but the daily £5,000 winners in Russia and we expect our best-of-breed Builder to again be pivotal in our Best Bet Wins campaign this season.”

Eoin Ryan, Head of Product at BetVictor, added: “The success of our World Cup campaign, ‘The Million Pound Bet’, encouraged us to continue with this competition format into the forthcoming domestic season. We saw how popular the competition was in attracting new customers and retaining existing ones and how much excitement it generated during the tournament.

Totally Gaming says: The new promotion by BetVictor can allow the firm to build off the positive momentum it gathered during the World Cup and hit the ground running at the start of the much anticipated Premier League season.

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