British bookmakers will be forced to undertake a marketing overhaul after the CAP heightened advertising standards in the UK, placing a specific emphasis on live betting promotions.
Breaking down all the weeks news into a set of easy to manage figures
PrettyGreen will be responsible for strengthening brand awareness for Betsafe within the UK gambling market
ManbetX has strengthened its football sponsorship portfolio, by agreeing a partnership with Spanish football’s top division, La Liga.
Licensing expert David Clifton has warned that ‘public trust in the gambling industry will have been further eroded’ after the UK regulatory and licensing stakeholders issued a joint letter to online gambling operators, condemning any adverts that could be ‘appealing to minors’.
Lottery betting operator the World Lottery Club is the latest betting organisation to come under fire from the Advertising Standards Agency (ASA), after one of their online adverts received a complaint.
With this year’s much anticipated Launchpad nearing, the event’s previous victors continue to go from strength to strength.
Gala Bingo has been been the latest operator warned by The Advertising Standards Agency (ASA) after a rogue advert by an unknown affiliate was deemed to target vulnerable people.
Tempobet CEO Tim Peters is hoping that the work that his company has put in expanding its football sponsorship portfolio, will pay dividends ahead of the World Cup.