Business Solutions is designed to help our customers become more efficient and profitable. Our powerful platforms give operators control over key aspects of the player experience, including player support, marketing and incentives, business intelligence, and banking and game management. This functionality is available across our entire product range, including Casino, Poker, Bingo, Quickfire and Land-based, allowing operators to manage every step of the player journey.
The management platforms provide end-to-end solutions that focus on maximising player lifetime value by the intelligent use of integration (products and channels), acquisition and conversion (players), net cash (incentive and bonus tools), and real-time targeted segmentation. This is backed up by an intelligent business information system that ensures the availability of data.
In a nutshell, Business Solutions manages the nuts and bolts of what makes our operators so successful, leaving them to take care of the bells and whistles.