NYX Gaming secures key Golden Nugget partnership in New Jersey

NYX Gaming secures key Golden Nugget partnership in New Jersey

Tuesday, July 7, 2015
NYX games will be available across Golden Nugget's website and apps

NYX Gaming Group has struck a deal to provide its interactive gaming platform to the Golden Nugget Atlantic City, a land-based and online gambling operator in New Jersey.
 
Under the agreement, Golden Nugget will begin to use the NYX online gaming platform as part of its internet gambling service offering in the regulated US state. The operator will also benefit from a new website and an enhanced set of mobile applications.
 
Although some of the new services will not be live until later on this year, Golden Nugget will this summer launch a range of games developed by NextGen Gaming, the content division of NYX Gaming. Such games will be made available across the current Golden Nugget website and mobile applications.
 
“We are delighted to have been chosen by Golden Nugget as a strategic partner to further strengthen their presence in the New Jersey online gaming market,” NYX chief executive officer Matt Davey said. “Golden Nugget has built an impressive online business while quickly establishing itself as one of the leaders in this rapidly emerging market.”
 
The move will enable Golden Nugget to boost its online gaming service offering in the state. The operator has been offering internet gambling services in New Jersey for more than a year now with significant success.
 
For the year-to-date through to the end of May 2015, Golden Nugget collected a total of $13.3m (€12.1m) in online gaming revenue, up from just $2.6m in the same period last year. The company is the third most successful online gaming operator in the state in terms of revenue, just behind the Tropicana in second, but some way off market leader Borgata.
 
Thomas Winter, vice-president for online gaming at the Golden Nugget, added: “Having experienced considerable success to date, we look forward to continuing our growth with NYX as a partner. NYX has impressed us with their world-class gaming technology, open content approach and proven commitment to invest in the market.

“With NYX's help, we intend to take user experience to a whole new level for New Jersey online casino player.”

 

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