Mr Green chief highlights success in ‘crucial’ mobile gaming market

Mr Green chief highlights success in ‘crucial’ mobile gaming market

Monday, November 24, 2014

Mikael Pawlo, chief executive officer of Mr Green, has told that the online betting operator’s ongoing success in the mobile gaming market is a ‘crucial’ part of its wider growth strategy.

The operator recently posted a third consecutive quarter of growth, with revenue during the three months through to September 30 amounting to SEK169.5m (€18.3m/$22.7m), up 35.5 per cent on the amount achieved in the third quarter of the previous year.

Earnings before interest, tax, depreciation and amortisation (EBITDA) for the period also jumped 34.5 per cent from SEK31.5m in the third quarter of last year to SEK42.4m in the most recent quarter.

The third-quarter results place Mr Green’s revenue for the first nine months of the year at SEK484.2m, up 39.4 per cent on the previous year, while EBITDA has jumped 41.3 per cent to SEK117.9m.

Speaking on the back of the results, Pawlo told that much of this success is down to Mr Green’s activity in the mobile gaming market and has highlighted this sector as one in which it must continue to succeed in order to support its wider growth strategy.

“We do not provide any forecasts, but historically our focus on our innovative product development in combination with a strong brand and versatile marketing has proven a great attraction to our players looking for entertainment,” Pawlo told

“We have seen a strong growth in mobile and continue our substantial investments in the mobile product. We believe this is a crucial area to be successful in to continue to grow.”

In terms of future growth, Pawlo said Mr Green is open to new partnerships with other companies.

“We always evaluate new possibilities,” Pawlo said. “As long as we are able to sustain profitable growth we will strive for new markets and new interesting partnerships.”

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