Mayweather vs. McGregor delivers knockout volumes for NYX

Mayweather vs. McGregor delivers knockout volumes for NYX

Monday, September 4, 2017 Posted by James Walker
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Keith O’Loughlin: ‘The OpenBet platform has shown its flexibility to accommodate huge surges in betting’
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NYX Gaming Group, the London-based sports betting technology specialist, handled a record number of boxing bets and stakes via its OpenBet platform leading up to and during the fight between UFC champion Conor McGregor and the undefeated Floyd Mayweather on August 26.

The record saw Mayweather vs. McGregor yield an increase of 530% in total stakes and 375% in total number of bets over the previous record betting fight between Mayweather and Filipino boxer Manny Pacquiao in 2015.

Accoridng to NYX, 85% of bets placed on the OpenBet platform were in favour of Irish underdog McGregor during the Las Vegas bout, although the total stakes were £1 million higher for Mayweather.

The average bet piled on by McGregor supporters was £20, while the smart money was placed on Mayweather, with an average bet six times higher at £120.

The bout was one of the most highly-viewed fights ever, with PPV and TV revenue expected to have broken the $400 million barrier.

Discussing the record betting volumes, Keith O’Loughlin executive vice president of OpenBet, told TotallyGaming.com: “Operators can now see significant interest and demand in boxing, while also having the confidence that they can take significantly increased volumes as witnessed by the McGregor and Mayweather clash.

“The OpenBet platform has shown its flexibility to accommodate huge surges in betting, which means operators can offer more markets and invest more in boxing promotions, while punters can enjoy a better product and offers as a result.

O’Loughlin added: “There are a couple of big fights coming up with this month’s middleweight clash between Genady Golovkin and Canelo Álvarez in Las Vegas, as well as Anthony Joshua’s next word title fight.

“While these fights may not reach the same levels of turnover we experienced for the Mayweather v McGregor bout, we still expect a high level of interest.

Looking further ahead, OpenBet has already set its sights on next year’s World Cup in Russia, and the company has ambitions to deliver new product innovation before the summer’s hottest tournament begins.

“The scalability and flexibility of our platform means we’re well placed to smash future betting records and provide our customers with a strong performance,” O’Loughlin said.

Totally Gaming says: OpenBet has proved once again that the platform it offers to operators can scale to cover very significant spikes of business. With the historic fight now firmly in the record books, all eyes turn towards Canelo Álvarez, who is set to take on middleweight champion Gennady Golovkin in the sold-out superfight showdown in Las Vegas on September 17.

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