iSoftBet to target Romanian and Danish markets after securing UK licence

iSoftBet to target Romanian and Danish markets after securing UK licence

Friday, April 10, 2015 Totally Gaming

Luci Apostolou, group sales and business development manager at iSoftBet, has told TotallyGaming.com that after having acquired a licence in the UK, the online gaming software provider will now target expansion into the Danish and Romanian markets.

Granted by the UK Gambling Commission, iSoftBet’s remote casino operating licence and software licence will enable it to continue offering its products to customers in the UK market.

The company also said that the licence will help enhance its position in the UK, as well as enable operators in the region to offer iSoftBet casino software to their own customers.

Speaking to TotallyGaming.com about the new licence, Apostolou said that having already established itself in the UK, the licence will help iSoftBet achieve further growth in what she described as a “mature” market.

“Our games have been consistently performing well in the UK market, so it goes without saying that securing the licence was key to iSoftBet’s commercial development, marking a further milestone in our growing presence across all regulated markets,” Apostolou said.

“The UK market is one of the most mature markets in the industry, with many of our most reputable customers bringing in large numbers of players from the UK. The dominance of the market also brings with it considerable potential for growth, and allows us to provide new features and products to a more experienced bank of players.”

Apostolou also revealed that having secured its future in the UK, iSoftBet will now target other markets in order to achieve further growth, highlighting the Danish and Romanian markets as potential expansion regions.

“As one of the first suppliers to launch in the regulated markets of Spain and Italy, we’re always keeping a keen eye on upcoming markets and figuring out the strongest avenues for growth,” Apostolou said.

“Currently, we’re looking at expanding into the growing Romanian and Danish markets following strong feedback on our content from operators, and we’re looking forward to the possibility of providing them with our games in the near future.”

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