Leander Games adds Betfair to expanding client list

Leander Games adds Betfair to expanding client list

Friday, December 12, 2014

Casino content developer Leander Games has moved to further strengthen its presence in the online gaming sector after it entered into a partnership with Betfair.

The deal will see Leander utilise its LeGa platform to provide Betfair with its entire portfolio of proprietary slots and various titles from independent suppliers.

Both companies have agreed to simultaneously launch the titles across Betfair’s desktop and mobile platform in order to allow customers to access games from various devices either from home or whilst on the move.

Steven Matsell, chief executive officer of Leander Games, said: “We’re delighted to have reached an agreement with Betfair, who are the undisputed leaders in their field. The fact that we will be making simultaneous launches on desktop and mobile will appeal to their tech-savvy customers.”

The agreement will mark Leander’s second major agreement with an online gaming operator in the space of just a few days, having already secured a partnership with Vera&John earlier this week.

Both of this week’s deals will add depth to an already impressive portfolio of customers at Leander.

The firm boasts a number of partnerships with some of the industry’s major operators such as 888, Unibet and Full Tilt, all of which are regarded as heavy-hitters in the online gaming market. Leander also has agreements in place with various distribution partners including Amaya Gaming, iSoftBet, EveryMatrix and GTS.

With offices in North and South America, as well as facilities in the UK and the Bahamas, Leander is well placed to take advantage of various key regulated online gaming markets and is likely to expand its customer base further as it targets additional growth.

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