Does responsible gambling mean more boring games?

Does responsible gambling mean more boring games?

Thursday, September 10, 2015
Laura da Silva told WrB that social concerns can lead to better offerings

Laura da Silva, director of corporate social responsibility (CSR) firm Silverfish CSR, has hit out at suggestions that a responsible gambling focus could take the fun aspect out of gaming, instead saying such an approach can help to develop new, exciting games.

Speaking during a session at WrB 2015, da Silva, who previously spent time with UK National Lottery operator Camelot, dismissed claims that implementing a responsible gaming strategy poses a risk to the entertainment value of games. She said operators can use this approach to develop games that not only offer a responsible gambling option to players, but also feature the same fun element as other services.

“I disagree that having a responsible gaming approach is boring,” da Silva said. “I believe we can create responsible games that still offer the same buzz and excitement.”

Opening up about how this can be achieved, da Silva said developers should be aware of changes that can be made throughout the entire process, from creating the game to after it has been launched on the market. This includes employing a responsible research and design team and educating players while the game is being sold, as well as measuring and monitoring games after its launch.

“CSR is about minimising the negative impact on society, while also increasing the positive impact on society,” da Silva said. “The industry has the immense power to do something good for people and society.”

Visit http://wrbriefing.tumblr.com/ to check out the latest updates from WrB 2015, which is taking place today.

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