Unibet adds further fuel to the Australian in-play betting fire

Unibet adds further fuel to the Australian in-play betting fire

Monday, April 18, 2016 Totally Gaming
Unibet adds further fuel to the Australian in-play betting fire

Although the Australian government has still to make its decision on in-play sports betting, operators are continuing to take advantage of a loophole that enables them to offer such services in the country.

Unibet has become the latest major brand to launch an in-play betting offering in Australia, joining the likes of William Hill, Bet365 and Ladbrokes.

The company’s new service operates in a similar fashion to those offered by rival firms, in that it utilises voice-over-internet protocol technology. 

Customers that opt to use the service, currently only available via desktop on the Firefox or Chrome browsers, can place bets by clicking a button on-screen and confirming the wager with an automated phone call, without actually having to say a word. 

Australia’s 2001 Interactive Gambling Act (IGA) states that although bets on live sports events can be taken at retail outlets or on the phone, such a service cannot be offered online. However, bookmakers that are operating in-play betting in the country are avoiding this legality with the loophole of using voice-over-internet protocol technology.

TotallyGaming.com says: “By taking so long to make a decision over the law, Australia’s government is not only leaving operators and the wider market in limbo, but also missing out on potentially millions of dollars in additional tax income.”

Tags: 
Latest

Grosvenorsport agrees iconic sponsorship deal

No alternative text provided

Suspicious betting: TIU investigates surprise Dolgopolov defeat

No alternative text provided

Argyll switches to entertainment focused SportNation.bet

No alternative text provided

GambleAware targets industry support to boost brand awareness

Gaming Products & Services Directory

The essential directory for the gaming industry