SeanieMac chooses Income Access as affiliate partner

SeanieMac chooses Income Access as affiliate partner

Tuesday, November 11, 2014

SeanieMac International, the Ireland-based gaming company, has launched an affiliate programme through Income Access.

The deal means that the online sports betting and casino brand will join the likes of Betfred, Coral, Sportingbet and Stan James in partnering with the technology and digital marketing agency.

SeanieMac offers affiliates a tiered revenue share commission structure under which commissions vary between 30-40%, depending on the net revenue referred.

Income Access has a network comprising more than 25,000 affiliates across all gaming verticals and supplies proprietary ad-serving technology, mobile tracking and a digital marketing service portfolio including SEO, paid search, social media, web design and content marketing.

“We have chosen to partner with Income Access because we believe they are the market leaders in the affiliate industry and will offer our valued affiliate partners quality customer service, account management and an unrivalled reporting and tracking system,” Garreth Core, SeanieMac’s chief operating officer, said.

“We are confident that by partnering with Income Access, we can grow our affiliate business quickly while maintaining a quality service for our affiliates.”

Nicky Senyard, founder and chief executive of Income Access, said: “The new SeanieMac affiliate programme provides affiliates in the sports-betting vertical with an important opportunity to diversify their offering and promote a rapidly growing brand.”

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