BoscaBet launches new plans to revolutionise the independent betting shop experience

BoscaBet launches new plans to revolutionise the independent betting shop experience

Thursday, November 2, 2017 Posted by Joseph Streeter
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The BTC (Bookmakers Technology Consortium) recently endorsed BoscaBet as an authorised Digital BSD solution for its members

BoscaBet has revealed that in 2018 it aims to aide independent betting shops in the quest to compete with the large retail chains in terms of enhancing customer engagement and experience.

With the launch of its new digital display solution, the Irish-based software company has laid out its commitment to transforming the presentation of horse and greyhound racing in LBOs, with the launch of its new digital display solution, the BoscaBet “Live Race Centre.”

Live pricing and results, next-race signposts, premium timeform content, tips of the day ads and greyhound forecasts, are just some of the features independent betting shop customers can expect in 2018.

The BTC (Bookmakers Technology Consortium) recently endorsed BoscaBet as an authorised Digital BSD solution for its members, which now encompasses over 500 independent betting shops in the UK and Ireland.

BoscaBet CEO, Fergal Downey told TotallyGaming.com: "We believe that the intelligent automation at the core of BoscaBet will make it possible for the Independent sector to deliver a really great promotional offer to customers. We are looking to close that gap between the customers' experience online and the experience in High St shops.

“In terms of how impressive they are, the 4k panels and the custom designed enclosures mean the display system really enhances the shop and delivers a live, animated experience far ahead of the existing static displays.”

Howard Chisholm, Managing Director of Chisholm Bookmakers and Director of BTC, added: “The BTC are always keen to adopt new technologies such as BoscaBet to help modernise our shops and we look forward to working with BoscaBet over the coming years.”

BoscaBet’s offering is already deployed in the independent LBO market, including MegaBet, Winning Post, Toals, S&D, Bet138, among others, but that number will swell following its agreement with the BTC.

Totally Gaming says: The renowned endorsements that have been given to BoscaBet’s new “Live Race Center” indicate that 2018 could be an exciting time for independent betting shops. Furthermore, the new digital displays can help create a far more interactive experience for punters that use the shops that it is deployed in.

 
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